Aggregation of raw unstructured data from corporate origins, company’s websites, social media channels, offline data or many other sources owes a p…
As a customer, you receive an email or an SMS notification stating that the groceries are about to get over, and asking if you would want to order them. How the supermarket or the mall came to know about it? Well, they do not mind readers at least; instead, it is the predictive analytics which…
Visuals are processed 60,000 times faster than text. This means comprehending texts is slower and we need more time to make sense of data presented in form of dispersed numbers. Instead data visualization makes it easy & helps us to extract simple patterns from complex data. Marketing departments of leading companies, marketers and marketing firms encounter a lot of...
Business to Business (B2B) and Business to Consumers (B2C) companies adopt different methods to publicize their products or services in order to promote the brand and gain maximum profit from it. Companies try to put in an effort and come up with innovate ways to bring out the views of customers so as to gauge what is the market status of their product or service.
Industries globally have started realizing the ROI of their efforts made to analyze their sales and transaction data to understand how their customers feel about the brand, what are they buying and much more. However, how can that data give them insights about New Product Development - NPD, is still
Data collection is the first step of market research process, and helps companies to transform massive amount of data into real business insights. Also find 3 market research data management challenges that are changing the industry landscape.
Visuals are processed 60,000 times faster than text. This means comprehending texts is slower and we need more time to make sense of data presented in form of dispersed numbers. Instead data visualization makes it easy & helps us to extract simple patterns from complex data. Marketing departments of leading companies, marketers and marketing firms encounter a lot of...
However, the biggest hurdle which makes this shining moment of truth dull is the introvert approach of retailers in collecting their customers for data – robustly. Why retailers should collect customer data? Understanding customer needs deeply, and accepting it to be the new norm, is the prime reason to collect data. Collecting customer data from …
Customers are engaging with businesses through ever increasing touchpoints including websites, social media, in-store, mobile, and tablets.
Property Data Collection followed with Analytics to Assess the Publication Circulation | Hi-Tech BPO
Market Research & Data Analytics Case Study